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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Tag: campaign

Adobe Cube Red. Source: Goodby Silverstein & Partners’ BETA Group

Goodby Silverstein & Partners’ BETA Group remixed Adobe’s logo

 Goodby Silverstein & Partners’ BETA Group remixed Adobe’s logo, coming up with a physical, digital and interactive installation that shows creativity in real-time The #AdobeRemix campaign invites creative talents across the world to […]

April 1, 2014June 9, 2014 Cristina Blanaru Ads, Creativity

BPN Romania, awarded at The Internationalists Awards for Innovation in Media in New York

Romanian media agency BPN Romania, part of Lowe Group, was awarded Bronze at the 6th edition at The Internationalist Awards for Innovation in Media New York, for the campaign First […]

April 1, 2014April 1, 2014 Cristina Blanaru Media

DDB Romania signs La Fantana’s first integrated campaign

DDB Romania, part of The Group, signs the campaign “Evolution through adaptability”, developed for La Fantana brand and declined on TV, indoor and online. DDB Romania conceived the campaign after […]

March 27, 2014June 9, 2014 Cristina Blanaru Creativity

UPDATED: Coca-Cola started the campaign “Be crazy good”

(adds short video on how the app works) Because there everywhere people that do good without asking anything in exchange and in order to inspire kindness acts, Coca-Cola started the […]

March 27, 2014June 9, 2014 Cristina Blanaru Ads, Creativity

The Biggest Small Agency in the World – JANDL or where the scale of ideas matter

Slovakian agency JANDL launched “The biggest small agency in the world”, a campaign promoting the independent agency. With the self-promotional campaign, JANDL achieved an epic launch, bringing a cultural cluster […]

March 26, 2014June 17, 2014 Cristina Blanaru Creativity

Sprint’s new campaign, starring Frobinson Family

Meet the Frobinsons – an all-American family starring in a new campaign from Sprint (NYSE: S) – who are as quirky and unique as your family. The Frobinsons campaign, created […]

March 25, 2014March 25, 2014 Cristina Blanaru Ads, Creativity

Springer & Jacoby signs the most recent Greenpeace communication campaign in Romania

Springer & Jacoby Romania is the official partner of Greenpeace Romania within the most recent campaign launched by the organization that aims to stop the building of new nuclear reactors […]

March 25, 2014 Cristina Blanaru Ads, Creativity

Pepsi made the 1st Shazam campaign for TV on Romanian market

Pepsi launches the 1st Shazam campaign TV for Romania, offering interaction with the ads “Now I’m on +” on smartphones and tablets. Pepsi fans can access exclusively “You’re on plus” […]

March 25, 2014 Cristina Blanaru Ads, Creativity

FIFA’s World Trophy became #CupaTuturor in Romania , in a Coca-Cola integrated campaign orchestrated by McCann Group

Coca-Cola Romania and McCann Group Romania’s agencies (Momentum, McCann PR, Universal McCann, McCann Erickson and MRM Worldwide) transformed, for a day, FIFA’s World Trophy into #CupaTuturor, as part of an […]

March 20, 2014 Cristina Blanaru Creativity

FCB Bucharest signs Expressiveness Manifesto for Eucerin

FCB Bucharest and Eucerin started the campaign Expressiveness Manifesto, a PR campaign running in digital environment that encourages women to take care of their own face’s expressiveness once with getting […]

March 18, 2014 Cristina Blanaru Ads, Creativity

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