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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Tag: campaign

Jeff Goldblum, in the 1st PayPal marketing campaign in US

Jeff Goldblum stars in PayPal’s first, fully integrated national marketing campaign in the U.S.. The highlight of the campaign is a video series featuring the actor, offering a human and humorous take […]

October 20, 2012October 27, 2012 Cristina Blanaru Ads, Business, Creativity

Air France seeks a match for Paris

Air France launched the autumn campaign “Find a match for Paris” with contest with prizes and up to 25% discounts for tickets prices between October 10th-31st. Also, the airline offers […]

October 18, 2012October 18, 2012 Cristina Blanaru Creativity, Digital & Media, Marketing

The Secret Service tempts women with Kinder Bueno

Kinder Bueno and The Secret Service launched a campaign during which the women are tempted with 100 bags-jewels. The campaign amplifies the power of temptation, that defines the emotional discours […]

October 18, 2012 Cristina Blanaru Ads, Creativity, Marketing

Saatchi & Saatchi and Sensiblu launched a new communication platform

Sensiblu launched, in the start of October, an advertising campaign that aims to increase the notoriety of the company and consolidate its position as leader on pharma retail market. The […]

October 18, 2012November 3, 2012 Cristina Blanaru Ads, Business, Creativity, Marketing

Lowe&Partners and VEKA teamed with Ionut Iftimoaie in a viral campaign for Veka windows

Lowe&Partners is responsible for “Champion of my Soul” song dedicated to Ionut Iftimoaie by a misterious woman. The video is a hit over the internet for over a week and […]

October 18, 2012November 14, 2012 Cristina Blanaru Creativity, Digital & Media, Guerilla, Social Media

Smart Corporation Group (SCG) uses digital marketing in a new Dr.Oetker campaign

Smart Corporation Group (SCG) uses digital marketing in a new Dr.Oetker campaign, “Enrich autumn’s flavors“, that started in August and will last by the end of this month. Based on an […]

October 18, 2012October 18, 2012 Cristina Blanaru Creativity, Marketing

Digital Star and Starcom MediaVest communicate online the new Billa Romania stores campaign

Billa Romania chose Romanian Digital Star and Starcom MediaVest to communicate on digital channels the new campaign of Billa Stores in Romania, that is centered on chef Giuseppe Daddio. Digital […]

October 16, 2012November 3, 2012 Cristina Blanaru Business, Creativity, Digital & Media, Marketing, Social Media

Carrefour employees are fighting with prices, in a campaign signed by Publicis Bucharest

Publicis Bucharest launched a new campaign for Carrefour, “Carrefour employees are fighting daily with prices, for you”, that started in the end of September. The campaign will last for 2 […]

October 15, 2012November 3, 2012 Cristina Blanaru Ads, Business, Creativity

New features and enhancements for eBay, together with an advertising campaign

eBay launched Setify, a new tool that allows people to create collections from items on eBay and from other sources as well. Setify, available in private beta and available by invitation, allows people […]

October 15, 2012November 3, 2012 Cristina Blanaru Ads, Business, Creativity, e-Commerce, Marketing

Mercury360 and Zuzu give away a New Year’s trip to New York

Albalact and Mercury 360 launched a promotional campaign for Zuzu milk brand, that runs between October 1st until December 9th and includes all brands’ products that have on them promotional […]

October 11, 2012October 15, 2020 Cristina Blanaru All News

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