Tag: market
“Moving Romania forward”, new campaign for Fan Courier, signed by Marks
Romanian agency Marks developed a new image campaign for Fan Courier, “Moving Romania forward”, aiming to consolidate company’s leadership on Romanian courier services market. The new campaign is a normal […]
Links Associates expands to Serbia
Links Associates, strategic communication, Public Affairs consultancy and PR company, opened a branch in Belgrade, a regional expansion that is part of company’s development strategy. Serbia showed its pro-European option […]
Esomar MeetUp Romania: Spender or Saver?
The 3rd edition of ESOMAR MeetUp Romania, in partnership with Marketing Faculty from Romanian Economic Sciences Academy, took place recently, with Romanian and international speakers answering a series of questions […]
Study: Bill Gates and Connect-R, ranked same by Romanian high-school pupils
37% from Romanian high-school pupils consider their father the model to follow, while 34% consider Romanian musician Connect-R on the same level with Bill Gates, the symbol of financial success, […]
ROADS: Romanian online advertising in 2012 – RON 98.6M
The total reported value of Romanian online advertising market in 2012 is of RON 98.6M, according to a newly released wave of ROADS, a study made by PwC Romania and […]
Hungarian digital ad spend in 2012: 35.65 BN HUF
Digital net adspent in Hungary was of 35.65BN in 2012, with Hungarian advertisers spending 4.5BN HUF more on digital last year, which generated a market growth of 14%. By advertising […]
GfK Romania expands its activity in Moldavia with complete research services
GfK Romania, market research specialist, expands its activity in Republic of Moldavia, offering on this market its entire range of research and marketing consultancy services. GfK Romania started exploring the […]
Romanian e-payments processed via Romcard – Euro 220M and 4.1M transactions
E-commerce with online payments via Romcard, the main payment gateway in Romania, increased by 38% in 2012, to Euro 220M and 4.1M transactions. From this, PayU processed transactions with a […]
ZenithOptimedia: 4.1% growth forecasted for global adspend in 2013
ZenithOptimedia expects the global ad expenditure growth to strengthen over the next three years, rising from 3.3% in 2012 to 4.1% in 2013 and 5.6% in 2015, with developing markets […]
Romanian Online Advertising Market in S1 2012: RON 46.6M
The value of Romanian online advertising market in S1 2012 is RON 46.6M, according to ROADS, presented, at IAB Forum Romania, by Ruxandra Bandila, Marketing & Business Development Manager PWC Romania. […]