Tag: media
Top automotive brands with the biggest advertising volume in the first five months of 2013
Despite the negative forecasts on market’s evolution, car makers keep promoting their products. mediaTRUST made an analysis and spotted the most visible car brands, from advertising’s point of view, during […]
mediaTrust analysis: Antena 3 – most frequently quoted media source
mediaTRUST made a top of the most quoted media sources in April, with Antena 3 and Hotnews.ro topping the rankings, while Romania TV also made its way to the first places. […]
ZenithOptimedia: Google takes top position in global media owner rankings
Google is now the world’s largest media owner, according to ZenithOptimedia’s “Top Thirty Global Media Owners” report. Google moves up from second position and boasts media revenues 39% higher than […]
A+E Neworks UK appointed a new distribution director
A+E Networks UK, joint venture A+E Networks – BSkyB, appointed Katarzyna Jablonska as its new Distribution Director. Jablonska will be in charge with developing the linear and non-linear network in […]
Romanian media gave extensive attention to Eurovision 2013
The 58th edition of the European song contest Eurovision has been extensively debated in the media and has generated many controversies, according to a mediaTrust report that presents the musical event’s visibility […]
Internet’s impact over TV industry and online ad campaigns efficiency, to be analyzed at ICEEfest
ICEEfest will analyze in detail, during the 1st day of the event, the impact internet and digital video content have over the development of TV industry. This is a sensitive […]
Gigi Becali and Andreea Marin return to first places among most publicized celebrities in Romanian print media
Stinging statements, gossips, relationships, divorces are only some of the most popular topics in the media, to have propelled their protagonists onto the first places in the top of the […]
mediaTRUST: Romanian tourism visibility in advertising in the first four months of 2013
Tourism visibility in advertising has recorded a positive evolution in terms of number of advertisements displayed by the media, according to a mediaTrust analysis. During the period January 1 – […]
Realitatea TV, back on the first place among the top most frequently quoted media sources
Realitatea TV, Hotnews.ro and Antena 3 are among the media sources most frequently quoted in the written press, according to mediaTRUST. The study was conducted based on 509 materials referring […]
Orlando Szasz – the new star of Arena Leilor
Orlando Szasz is the new star of the latest season of “Arena Leilor” on TVR2. Replicating the British format of the popular Dragon’s Den, “Arena Leilor” is a show which […]