Tag: online
A global photo project for Montblanc, signed by demodern Koln
Digital experts at demodern Koln are developing and launching a global app-based photo project “The Montblanc Worldsecond“, for the luxury watchmaker Montblanc. The app will come up with the ability […]
Saatchi&Saatchi shows how life is without cash, in a campaign for Raiffeisen
Saatchi & Saatchi signs “Life without cash“, the new Raiffeisen Bank campaign. Launched in the start of October, it includes a mix of communication channels, including an online platform, OOH […]
Strauss Romania launches “Your Doncafé moment” campaign
Launched by Strauss Romania, the new campaign for Doncafé is mainly targeting women and specially working mothers, one of the main segment for Doncafé’s brand communication. Thus “Your Doncafé moment” […]
Zanussi helps Romanian students to keep tidy their rooms
After coming back to the University, 1st thing students do is to clean and than unpack. Zanussi launched the constest “Clean room? It’s simple”, a contest during which it rewards […]
Romanian Banca Transilvania learned to Pin(terest)
Romanian Banca Transilvania launched its own Pinterest account, finding this way a new medium to creatively express, mainly visually, its brand personality. The bank entered on Pinterest with 10 boards […]
@RussLidstone: We’re in a content game and we have to ask the right questions
Russ Lidstone, CEO Havas Worldwide London (former EuroRSCG London) said, in his IAB Forum Romania presentation, that brand must engage people, as agencies and people working in the advertising industry […]
Air France seeks a match for Paris
Air France launched the autumn campaign “Find a match for Paris” with contest with prizes and up to 25% discounts for tickets prices between October 10th-31st. Also, the airline offers […]
The Secret Service tempts women with Kinder Bueno
Kinder Bueno and The Secret Service launched a campaign during which the women are tempted with 100 bags-jewels. The campaign amplifies the power of temptation, that defines the emotional discours […]
2Parale: Romanians buy online RON 3,000 worth products every hour
Romanians buy online for RON 3,000 worth products every hour, according to the most recent activity report made by 2Parale for the first 9 months of the year. Only via 2Parale, the […]
Digital Star and Starcom MediaVest communicate online the new Billa Romania stores campaign
Billa Romania chose Romanian Digital Star and Starcom MediaVest to communicate on digital channels the new campaign of Billa Stores in Romania, that is centered on chef Giuseppe Daddio. Digital […]