Tag: Ursus Breweries
More beer brands from Ursus Breweries to have their communication handled by The Practice
Starting May, The Practice became the PR agency for Timisoreana, Ciucas and Stejar, brands in Ursus Breweries portfolio. Ursus made its decision after a pitch that took place in the […]
Ursus Breweries launches Ursus Cooler, a mix of beer and lemonade
Ursus Breweries launches Ursus Cooler, a new beer and lemonade mix. The product launch will be promoted with an integrated communication campaign that will include TV, online, print, outdoor, PR, […]
Most recent Stejar Strong image campaign, signed by Arsenoaiei & Matasel
Romanian strategy and creative agency Arsenoaiei & Matasel launched a new image campaign for Stejar Strong, bringing in discussion the reasons why men drink beer. The campaign is declined in […]
Kaleidoscope Proximity to handle more Ursus Breweries brands, including Timisoreana
Kaleidoscope Proximity, digital and direct marketing agency of BBDO Romania Group, recently expanded its portfolio of clients, winning a pitch organized by Ursus Breweries for Timisoreana, Ciucaș, Stejar and Azuga […]
The 1st campaign made by Graffiti BBDO for Ursus – already on-air
Two months after winning Ursus advertising acount, Graffiti BBDO launched the 1st campaign, announcing the launch of the new 0.5L bottle. The 45 seconds ad will be on-air on December, […]
Ursus Breweries invites young people to join “Control Generation! “
Ursus Breweries continues its “Find your balance! – www.desprealcool.ro” with a new component targeting young people, “Control Generation” communication platform. According to a research, young Romanians want to control what […]
Ursus Breweries invites young people to ControlFest
Ursus Breweries invites young people to ControlFest, an event dedicated to all +18 young people that want a balanced lifestyle. The event is scheduled to take place on October 30th, […]
Timisoreana replaces Ursus as official sponsor of Romania’s national football team
Romanian beer brand Timisoreana (Ursus Breweries – SABMiller) is the new official sponsor of Romanian national football team, replacing another beer brand, Ursus, Romanian press writes. The contract between Timisoreana […]
Ursus Breweries announced results of a SABMiller report on responsible drinking messages on packaging and in commercial communication
92.3% of the commercial communications made by Ursus Breweries Romania have Responsible Drinking Messages complying with SABMiller’s standards, and 91.36% of company’s products have references to messages that warn consumers […]
UPDATED: Redd’s Cranberry, flavoured with a brand activation from the Practice
(adds statements, info about the campaign and involved agencies) Ursus Breweries, Arsenoaiei & Matasel and The Practice, made a series brand activations in a few Romanian towns in order to launch […]