Tag: Activation
UPDATED: Redd’s Cranberry, flavoured with a brand activation from the Practice
(adds statements, info about the campaign and involved agencies) Ursus Breweries, Arsenoaiei & Matasel and The Practice, made a series brand activations in a few Romanian towns in order to launch […]
Deslingual offered free clothes to 100 people from Bucharest that came to its store half-naked
100 Bucharest people with no inhibitions waited in their underwear the opening of Desigual store in Baneasa Shopping City to receive for free a full dress change. “You come half naked […]
Lufthansa flash mob in Bucharest, signed by Greater Ad
Romanian agency Greater Ad organized an informative flash mob at Baneasa Shopping City, one day before Lufthansa air line launched a direct flight Bucharest-Berlin. 40 professional dancers performed a specially […]
Cannes Lions announces 4 new juries for 2011 edition of the festival
The Cannes Lions International Festival of Creativity released the names of the jurors that will serve in Design, Direct, Promo & Activation and PR juries at this year’s Festival. These […]