Tag: campaign
The “cloverer” shows how Noroc is made, in a Leo Burnett Group campaign
Bergenbier and Leo Burnett Group Romania launched a new TVC for Noroc beer, continuing this way brand’s strategic direction, “Crafted not guessed taste”. The new TVC introduces “the cloverer”, who has […]
Romanian Agricola launched a new image campaign
Romanian food producer Agricola launched a new image campaign, scheduled to last the entire 2015 and aiming tp promote group companies’ products: chicken meat (Agricola International), raw-dried salami (SalBac) and semi-prepared and […]
Daring new campaign for Hornbach centered on work clothes
Hornbach, one of the main building materials and gardening retailers in Europe and Romania, launched a new ad campaign, bringing in the spotlight the clear proof of any constructions or […]
“France is in the air”, a BETC Paris campaign for Air France
Air France launched a new ad promo, “France is in the Air”, signed by BETC Paris and which will run globally, running on TV, cinemas, digital media and social networks. […]
Romanian NGO and McCann Romania fight cancer with “Pin the Ribbon”
MRM Romania, McCann Bucharest, UM Romania and McCann PR, together with Renasterea Foundation – NGO that launched in Romania, in 2001, the prevention program against breast cancer, launched “Pin the Ribbon” campaign, […]
Gav signs a new campaign for Selgros on Romanian market
Selgros Cash&Carry Romania launched a new integrated campaign (including TV, digital, radio and outdoor), signed by GAV. The communication is built around a community, a club of people with passion for gastronomy, […]
Centrade Romania and Milka celebrated love in February
Centrade Romania and Milka celebrated love in February, with a campaign covering both the international Valentine’s Day and the local Dragobete. Because chocolate and love go hand in hand, “I love Milka” pralines were, in the campaign, […]
Cif continues to clean Romania in 2015, together with McCann and MRM
Together with MRM Romania and McCann Bucharest, Cif (Unilever brand) started, last year, a campaign aiming to clean the streets of aggressive language and images susceptible to influence in a negative […]
Lipton Sparkling Iced Tea, promoted with an ad signed by DDB New York
DDB New York signs a 30 seconds TVC promoting Lipton Sparkling Iced Tea, with the ad scheduled to premiere across a number of prime time and specialty networks on March 2nd. […]
Zulu launches humourous campaign for National Advertising Challenge
Zulu launched a new humorous campaign just in time for the National Advertising Challenge (NAC) to issue its annual creative briefs to Canada’s advertising community. Nine briefs have been […]










